SSN Commentary

Bad Bunny says reggaeton is Puerto Rican, but it was born in Panama

Policy field

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University of Southern California

Originally published in The Conversation on February 27, 2026.

Bad Bunny likes to remind the world where he and his music come from.

In “EoO,” a song from his 2025 album “DeBÍ TiRAR MáS FOToS,” he raps, “‘Tás escuchando música de Puerto Rico” (“You’re listening to music from Puerto Rico”). Similarly, in the album’s second track, “VOY A LLeVARTE PA PR,” he announces that both he and reggaeton were born in Puerto Rico: “Aquí nací yo y el reggaetón, pa’ que sepa’.”

Puerto Rican artists like Bad Bunny certainly helped popularize the genre. But they didn’t create it.